James Ciclitira

Led product design for a Berlin energy consultancy helping homeowners retrofit buildings with sustainable solutions. Owned the full customer journey — audit through booking.

• Designed a complex multi-step retrofit journey from initial energy audit to contractor booking
• Built and maintained the design system that aligned the whole team
• Regular research with homeowners and consultants to keep design grounded in real needs

Founding designer at a climate fintech making sustainable investing accessible from €20. Led all product design from zero — research, app, and website.

• Led user interviews, diary studies, and card sorting across two distinct user segments
• Designed the full onboarding including German depot account setup with KYC
• Solved impact visualisation — iterating until users could actually understand and trust it

Berlin digital agency. Delivered UX research and interface design across multiple client engagements from initial problem to polished product.

Bosch-owned e-moped service, 5,000 scooters across Berlin, Paris, Madrid. Owned ride UX and all operational tooling for dispatchers and field workers.

• Designed a cancellation popup that became a real-time fleet reporting system — reducing downtime without affecting riders
• Built the dispatcher dashboard and field worker app across three markets

Allianz-backed digital health platform. Joined as a founding designer and helped build the culture, research practice, and core product from scratch.

• Designed document request, file sharing, and expectation management flows
• Ran a 4-day design sprint in Munich with Allianz to define invoice management

Consultant for YunoJuno, Quidco, and Suggestv — research, interface design, and front-end development across products with 10M+ combined users.

Sole designer on a live sports app covering 1,300+ weekly matches on iOS and Android. Owned everything from UX to icons to advertising.

• Rebuilt navigation around search — cut time-to-match from 5+ taps to under 2